If you are looking for a way to bring more potential clients to your door, word-of-mouth and your website are probably your two best resources. While you have a great deal of control over the experience people have with your firm, leading to good word-of-mouth advertising, you have less control over the Internet. For this reason, it is imperative that you have a well-designed, functional website and utilize the power of SEO to drive traffic to your site.
What goes into creating a content-rich site that will not only draw visitors but lead them to contact your firm and hopefully become clients? There are several factors that go into building a search-engine-friendly website that you should consider when hiring a designer: