How Local Search Impacts Your Business

Local search has a profound impact on businesses, especially those that rely on a local customer base. The growing trend of consumers using search engines to find local products, services, and information has made local search optimization crucial for business success.  It is important for owners to understand how local search impacts businesses so that … Read More

Should I Think About Voice Search Optimization?

Voice search optimization has emerged as one of the most important aspects of SEO strategy, due to the growing prevalence of voice-activated devices and virtual assistants. However, it is also one that is often overlooked when companies begin the process of optimizing their websites for future growth. With the rise of technologies like Siri, Google … Read More

Avoid the “Summer Slump” With the Right SEO Strategy

Choosing the right company to deliver your SEO services in Boise is more than just picking a name from a hat.  You want an SEO agency in Boise that delivers on promises, particularly those that have to do with building up your web presence.  As a business in a competitive field, a good SEO strategy can be the difference between a sparse summer and one that brings in new levels of business, even in these difficult and uncertain times.

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Strong Holiday Shopping Predictions Mean It’s Time for SEO Updates

SEO, SEARCH ENGINE OPTIMIZATION,

The latest predictions to come from financial experts are showing a strong holiday shopping season, with anticipated spending increases of between seven and nine percent over 2020.  Some experts predict that holiday sales may exceed $1.3 trillion this year.

With more than two-thirds of this shopping occurring online, it is important for businesses to be ready for the holiday surge.  Competition is fierce, and having the right website and SEO plan is crucial for success for businesses this year.

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Find Out Why Links Are Essential For Your Business’s Site

As we surf the web, we love to take advantage of shortcuts. Hyperlinks – known simply as “links” these days – are the epitome of a shortcut.

In this article, we’ll talk about the importance of including hyperlinks on your business site and how doing so can improve your business’s online reputation.

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