Whether you are creating a new website for your business or just refreshing your old one, it is very important to follow a few simple rules to ensure that visitors find your site useful and enjoyable. In fact, following five basic rules can guarantee that your website will outperform almost any other website that does not follow these rules, making your business more competitive in any market.
No matter what your business is, you probably need a website. Almost every company these days has some type of web presence, and most business owners consider a well-built and well-run website essential for their business’s success. Choosing the right person or company to build your website is important, but how do you know what should be on your website and whether the person or company you choose is doing a good job?
The holidays are fast approaching, and what better way could you celebrate than by bringing your business’s website up to speed? Website design and maintenance may be the best investment you make this year in growing and expanding your business; in fact, it is not an exaggeration to say that it is very difficult to maintain a business these days without a strong web presence, no matter what type of business you operate.
Some small- to medium-sized businesses struggle with a basic question: what is the most cost-effective way to handle IT? In some cases, they may believe that it is easier to hire a part-time or full-time dedicated IT employee to handle not only their digital resources but also their internet-based marketing than to outsource these jobs. The question becomes: does it make sense to pay an employee for this work, or should I consider outsourcing this job to a contractor?
Building a website was once a challenging and labor-intensive process. You had to start from scratch and have extensive coding knowledge in order to make even the simplest web page. There was nowhere near as many resources as there are today! Now, there are numerous free services that can do the hard work for you, allowing you to whip together a stunning, professional website within a matter of minutes.
While there are many options to choose from, one of the major website-making services is WordPress.