Learn From the Social Media Blunders of Others

On social media, brand reputations can be made and destroyed before you blink. That’s another reason why it’s crucial to partner with a social media management provider.

In this issue, with a bit of help from CNBC, we’ll take a look at some important lessons that were learned because of social media blunders by some pretty big brands.

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Learn How to Leverage Instagram’s Stories to Boost Your Business

Instagram launched Stories, a feature allowing users to post videos and photos that appear together in slideshow format. After 24 hours, they disappear. It may be a blatant rip-off of Snapchat, which operates in much the same way, but in just a few months, Stories showed who was boss. While Snapchat has 150 million daily users, about 300 million are using Instagram’s Stories each day.

In this issue, we’ll take a closer look at Instagram Stories, and how you can leverage it for your business.

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Lack Confidence About Your Business’s Online Presence? You’re Not Alone

If you’re not confident about your business’s overall online presence, you’re not alone. A new report written by the CEO of Web.com says that only 54% of small business owners feel “very confident” about their online efforts.

In this issue, we’ll talk about the report, and how partnering with experts like Caldiatech can boost your confidence level about your own business’s online marketing efforts.

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Your Find Out How Bots May Be Harming Site

Let’s say you’re looking over the analytics for your business website, and while traffic to the site looks really good and strong, you notice that converting the visitors into sales isn’t happening. What’s going on?

It may surprise you to learn that the majority of your visitors may not be human at all. We’ll talk about it in this issue.

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