If you have ever worked with a professional web design company in Boise, you know that there is far more to building a website that benefits your business than just putting up the right images or a few catchphrases. In fact, working with an SEO company in Boise may be the best decision you ever make in terms of building and growing your business. Not only does the right web design give a good impression to visitors, but it can be a key element in building your business and maintaining growth through the use of strong SEO and web content strategies.
local SEO
DesignRush SEO and Social Media Marketing
Caldiatech™ has been recognized among the top Boise Website Design Companies in 2021 by DesignRush Marketplace. Caldiatech™ offers more than 50 years of combined experience in the area of IT solutions. Since the late 1990s, our company has been taking on the challenge of finding affordable results for our clients, including custom software creating, robust … Read More
Why You Should Not Ignore Local SEO
When you think of search engine optimization or SEO, the chances are good that you think of a global effort to draw visitors to your website. While there is no doubt that general SEO is important, many businesses are ignoring targeted local SEO efforts to their peril. Local SEO is one of the most underutilized areas of marketing and can offer your business great benefits if you pay attention to the opportunities you have to expand your local market.
Why Do I Need Local SEO?
Companies ignore local SEO because they are still trapped in a mindset of global search based on search engines such as Google, Bing and Yahoo. In the past, all businesses were basically thrown in the same pot. If you wanted to reach shoppers, whether they were down the street or around the world, you used the same SEO techniques. Many businesses still operate this way, competing for keyword shares and trying to climb to the top of the search engine pages for various search strings.