Bone-Crushing Mistakes to Avoid in Internet Marketing

Internet marketing has little in common with traditional marketing. It really is an entirely different beast. Because of that, it’s very easy for business owners to become frustrated when their Internet marketing investment doesn’t seem to be paying off.

With that in mind, here are a few absolutely bone-crushing mistakes many companies – large and small – make in their Internet marketing efforts.

Read MoreBone-Crushing Mistakes to Avoid in Internet Marketing

4 Ways to Up Your Business’s Game on Instagram

If Instagram is not on your social media marketing plan, it should be. Two months after its launch in 2010, it had one million users. Right now, there are 500 million active users. It’s bigger than Twitter, which has 313 million active users.

In this article, we’ll share tips for how you can position your business for success on Instagram with compelling content, which can be tricky since so much emphasis on Instagram is placed upon imagery.

Read More4 Ways to Up Your Business’s Game on Instagram

SEO Trends Mid-Way Through 2016

We’re already well past the halfway mark in 2016, and there is a host of trends related to search engine optimization (SEO) trends we’ve picked up on.

  • Out-of-the-box SEO keeps getting better.
    Just like everything related to technology, SEO is growing by leaps and bounds. In fact, there’s a host of widgets and tools at the disposal of webmasters to use with minimal manual input. Such tools are crucial to ensure site optimization shortly after launch.

Read MoreSEO Trends Mid-Way Through 2016

Common PPC Mistakes

We’ve talked recently about pay per click (PPC) marketing and how it can help your business take off. This entry is aimed at the PPC DIYer, and is specifically provided to help you avoid some of the most common pitfalls of PPC marketing.

Ignoring Your Landing Page

Before you push your campaign live, you can prevent a lot of unintended harm to your business by testing every bit of plan – especially the landing page.

Read MoreCommon PPC Mistakes

Tips for Selecting the Right Cloud Vendor

We’ve written several blogs lately about the advantages of cloud computing for businesses. In this entry, we’ll offer a bit of advice on how to select the right cloud service partner for you and your business.

How Many Businesses Are Actually Using Cloud

A recent survey tells us that about 72% of organizations in the U.S. have at least one of their applications hosted in the cloud. Other key findings from the survey indicate:

Read MoreTips for Selecting the Right Cloud Vendor