Web Design, SEO & PPC Management, Mobile Application Development

Tag Archives: content driven search engine optimization

You may be surprised to learn that there are some incredibly easy-to-understand SEO strategies that practically anyone can employ to boost their site’s ranking. We’ll share a few in this issue. Understanding SEO Just to make sure we’re all on the same page, here’s a quick refresher about Search Engine Optimization (SEO).

writing content that works

http://moz.com/blog/write-authoritative-reports   Whether you are a law firm, a retail establishment or a service provider, writing content is important for your website. You may hire someone to write this content or do it yourself, but how do you know if it is really effective? The same rules that apply to writing effective SEO reports to clients
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content marketing year in review

What new discoveries did 2014 bring to the content marketing field? This year saw several format changes that sparked interest, including the following: Local snapshots. A list, article or interactive map that focused and targeted a certain segment of the population was a very popular form of content this year. Many of the most popular
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Communicating ideas is at the bottom of every website design and creation of website content. No matter what your industry, you are communicating with others. Your website’s content says something to those who see it. As content evolves, customer taste does likewise. This means that customers demand more from your website, so you must be
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According to the experts at Moz, it is hard to overestimate the importance of social media to your web marketing efforts. In fact, 72 percent of online adults use social media on a regular basis, with YouTube reaching more adults in the 18-34 age range than any cable network. Marketers now use social media to
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You may have heard the age-old statement “Content Is King” thrown around in connection with SEO, but what does that really mean? Can you actually build organic search rankings through content alone? It is possible, but not easy. Instead of focusing your efforts solely on link building, relying on strong content that is deemed by
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When you feel that you always have to come up with new, fresh content to keep your web rankings up, it can put a great deal of strain on you. Scaling, or the process of optimizing workflow, may include outsourcing content writing, but there is no reason you cannot write great content yourself when the
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seo best practices

The term “best practices” has become a buzzword in everyone’s mouth these days. However, many people think that “best practices” means you should always follow a certain set of rules or procedures, and this is not true. Best practices are designed to guide behavior in most situations, but there are times when you must break
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content-marketing-strategy

http://moz.com/blog/the-greatest-misconception-in-content-marketing-whiteboard-friday Content marketing takes time but it can be one of the best ways to boost your brand, increase website traffic and ultimately heighten conversion rates.  However, the myths surrounding content marketing can negate the benefits of this powerful technique.  It is important that clients and SEO experts alike understand the power of content marketing
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