Everyone talks about using social media as a tool to promote your business, but how can you actually do this effectively? It is very important to use social media properly, as using it ineffectively can be costly in terms of time and money. In a worst-case scenario, poor social media use can actually harm your business! Here are some tips to help you get the most out of your social media use to promote your business online and generate more traffic for your company.
The New Year is a great time to take stock of your current business SEO plan and to set goals for what you want to accomplish in the coming year. With new innovations happening all the time, it is important to take a regular “pulse” of your company and decide if you want to make changes to your current marketing strategy. Here are some ways you can springboard a discussion with your SEO professional about what you want your online advertising to do for you.