We’ve talked recently about pay per click (PPC) marketing and how it can help your business take off. This entry is aimed at the PPC DIYer, and is specifically provided to help you avoid some of the most common pitfalls of PPC marketing.
Before you push your campaign live, you can prevent a lot of unintended harm to your business by testing every bit of plan – especially the landing page.
In a previous blog, we talked about Pay-Per-Click marketing, and the tremendous ways it can help build your business. In this article, we’ll dig a bit deeper to bring you some of the data you’ll want to pay attention to while carrying out a PPC campaign.
Just to refresh our memories, during a PPC marketing campaign, you pay only for each time your ad is clicked in a search engine phrase. To do this, you simply put a bid on ad placement that is based upon a keyword phrase.
One surefire way of drawing potential customers to your business’s website is Pay-Per-Click marketing – known informally as PPC. In this article, we’ll cover the basics of PPC marketing and how it can boost your business.
When you’re in a PPC marketing campaign, you’re only paying for each time your ad is clicked in search engine marketing. In essence, you bid for your online ad placement based upon a keyword phrase.
