Find Out How to Make Sure Your Business is Mobile Friendly

Last year, for the first time ever, the number of mobile-only adult Internet users topped the number of desktop-only Internet users. The importance of the smartphone and tablet cannot be ignored.

In this issue, we’ll talk about ways you can make sure your business is ready to handle the continuing growing influx of mobile customers.

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4 Ways To Tell If Your Business’s Site Is Outdated

A web presence is the most effective method of reaching and building targeted audiences. It’s also a fast way to nurse a negative impact on your business. In this article, we’ll focus on ways you can tell if your business’s site is outdated or dull.

Information That’s Outdated
Dated content can confuse and aggravate customers. It can also give new visitors to your site the impression that you’re no longer in business.

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Find Out Why Links Are Essential For Your Business’s Site

As we surf the web, we love to take advantage of shortcuts. Hyperlinks – known simply as “links” these days – are the epitome of a shortcut.

In this article, we’ll talk about the importance of including hyperlinks on your business site and how doing so can improve your business’s online reputation.

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Find Out How You Can Use Halloween To Get New Customers

With Halloween just around the corner, businesses large and small have a fantastic opportunity to capitalize and attract new customers. After the long summer months, consumers are reading to welcome in the fall season.

Because Halloween is on a Monday this year, we’ll share a few tips for how you can attract new customers to your business during the work week.

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Find Out How WordPress Just Made SEO Easy!

In early October, WordPress added “Advanced SEO Tools” to its programming. It’s actually a powerful trio of tools that will give business owners the abilities to:

  • Write custom meta descriptions for blog posts
  • Write custom title elements for different pages
  • See how a URL will look when shared on Facebook, Twitter, and other social media networks as well as how it will look in Google’s search results.

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What’s Working for Small Business on Social Media?

Smart social media use can make a huge difference for small businesses at a significantly lower cost than traditional marketing. According to Social Media Examiner’s industry report, 92% of marketers working with small businesses said that social media is a crucial component of their marketing efforts.

As for the small businesses that are seeing a big ROI on their social media efforts, just what are they doing? The folks at SCORE, a nonprofit supported by the U.S. Small Business Administration, recently surveyed a host of small businesses to get a better understanding of their tactics. Below are a few highlights from SCORE’s findings.

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Choosing the Right Shopping Cart for Your E-Commerce Site

Drawing customers to your business site is one thing. Getting them to check out with a completed purchase order is the overall goal. That’s why choosing the right shopping cart is so important. From providing online transaction management and saving customer information for repeat business, shopping carts play a crucial role in making your customers’ … Read More