SEO Internet Marketing Archives - Page 4 of 10

What Makes a Good SEO Company?

October 31, 2020October 16, 2020 by Caldiatech

SEO: the new necessity in the business world. More and more professionals around the planet are starting to understand the immense importance of SEO for their websites. And, to meet this need, more and more SEO services and SEO agencies are popping up everywhere. From full-scale companies with dozens of staff to a home-grown startup, there is no shortage of options.

The size and capabilities of these SEO services run the gamut: some SEO companies offer expansive packages for a significant price, while others are very basic and affordable. With so many SEO agencies to choose from, how can you make sure you choose a good one? Here are three ways you can tell an SEO service or SEO agency is of quality and worth working with!

Importance of Blog Content on Your Website

September 19, 2020September 18, 2020 by Caldiatech

In this day and age, almost every single business has a website. And for good reason! Websites are incredibly necessary in order for new customers to find you and learn more about your company.

In addition to your hours and contact information, there is one thing every website needs. From the large corporations to tiny shops, electricians in Texas to artists in Thailand, all business websites should have written blog content. Having blog articles may not seem necessary in some industries, but every business can benefit.

Below we outline some of the numerous benefits of having blog content on your business’s website.

Why You Can’t Put Off SEO Any Longer

January 3, 2020June 21, 2019 by Caldiatech

A new report confirms that while 80 percent of surveyed small business owners accept the fact they should be doing SEO (Search Engine Optimization) for their work, only 36 percent have a strategy in place.

The fact of the matter, though, is that those who decline to act accordingly to improve their businesses and better serve their customers will probably be left behind by those who choose to take action.

Find Out How Your Business Can Benefit From New Google Post Offerings

January 3, 2020June 15, 2018 by Caldiatech

In early June, Google announced new ways you can use Google Posts to tell potential customers about offerings at your business. We’ll talk about it in this issue.

What is Google Posts?

Making their debut in January 2016 for the initial exclusive use of U.S. presidential candidates, Google Posts became available to business owners in March of that year. Essentially, Google Posts allows you to create content about your business in card format that appears high in Google search results for your product or business name.

3 Ways You Can Boost SEO – Even If You Hate SEO

January 3, 2020January 9, 2017 by Caldiatech

You may be surprised to learn that there are some incredibly easy-to-understand SEO strategies that practically anyone can employ to boost their site’s ranking. We’ll share a few in this issue.

Understanding SEO

Just to make sure we’re all on the same page, here’s a quick refresher about Search Engine Optimization (SEO).

Are Your Links All They Should Be?

January 3, 2020December 5, 2016 by Caldiatech

In a recent entry, we spoke about the value of including hyperlinks on your business’s site, blog and marketing efforts. We take things a bit further with this entry by focusing on the best practices of how hyperlinks appear on your site.

Why your hyperlinks should never read “click here.”

It’s important to remember that many visitors to your site actually scan rather than read the entire pages. Instinctively, our eyes are attracted to text that is different, like headings and bolded text or keywords.

Don’t Miss This Crash Course in Keywords!

January 3, 2020November 14, 2016 by Caldiatech

Even cursory research about Search Engine Optimization (SEO) will include the importance of keywords. What are they? How can they make a difference on your business’s site?

In this article, we’ll tell you.

Find Out How You Can Use Halloween To Get New Customers

January 3, 2020October 24, 2016 by Caldiatech

With Halloween just around the corner, businesses large and small have a fantastic opportunity to capitalize and attract new customers. After the long summer months, consumers are reading to welcome in the fall season.

Because Halloween is on a Monday this year, we’ll share a few tips for how you can attract new customers to your business during the work week.

Find Out How WordPress Just Made SEO Easy!

January 3, 2020October 17, 2016 by Caldiatech

In early October, WordPress added “Advanced SEO Tools” to its programming. It’s actually a powerful trio of tools that will give business owners the abilities to:

Write custom meta descriptions for blog posts
Write custom title elements for different pages
See how a URL will look when shared on Facebook, Twitter, and other social media networks as well as how it will look in Google’s search results.

Web Design Approaches That Have Grown Beyond Trend Status

January 3, 2020September 11, 2016 by Caldiatech

In a recent business2community article, editors shared web designs that have outgrown their “trend” status and appear to be around for the long haul. We’ll share a few of those here.